Blue Ocean Company Profile

Aggregated data from the web about Blue Ocean

Company Name	Blue Ocean
Website	blueoceanstrategy.com
Snippet	Blue Ocean Strategy is a book published in 2004 written by W. Chan Kim and Renée Mauborgne, professors at INSEAD,[1] and the name of the marketing theory detailed on the book.
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OCLC	56421900, 905587295 (expanded edition)
Genre	Business Management
Pages	240 pp, 287 pp (expanded edition)
Author	W. Chan Kim and Renée Mauborgne
Website	blueoceanstrategy.com
LC Class	HF5415.153 .K53 2004
Language	English
Publisher	Harvard Business Review Press
Media type	Print (Hardback)
Dewey Decimal	658.8/02 22, 658.8/02 23 (expanded edition)
Publication date	2004, 2015 (expanded edition)

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