Exacttarget Company Profile

Aggregated data from the web about Exacttarget

Company Name	Exacttarget
Website	MarketingCloud.com
Snippet	Salesforce Marketing Cloud is a provider of digital marketing automation and analytics software and services. It was founded in 2000 under the name ExactTarget. The company filed for an IPO in 2007, but withdrew its filing two years later and raised $145 million in funding. It acquired CoTweet, Pardot, iGoDigital and Keymail Marketing. In 2012, it raised $161.5 million in an initial public offering, before being acquired by Salesforce for $2.5 billion in 2013. ExactTarget was renamed to Salesforce Marketing Cloud in 2014 after the acquisition by Salesforce.
Parent	Salesforce.com
Founded	2000
Founder	Peter McCormick, Scott Dorsey and Chris Baggott
Revenue	$292.3 million (2012)[2]
Website	MarketingCloud.com
Industry	Marketing automation
Key people	Adam Blitzer, GM & EVP
Area served	Worldwide
Headquarters	Indianapolis, Indiana
Number of employees	1,800 (2013)[3]
Number of locations	14[1]

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