Salesforce Marketing Cloud Company Profile

Aggregated data from the web about Salesforce Marketing Cloud
Company Name Salesforce Marketing Cloud
Website MarketingCloud.com
Snippet Salesforce Marketing Cloud is a provider of digital marketing automation and analytics software and services. It was founded in 2000 under the name ExactTarget. The company filed for an IPO in 2007, but withdrew its filing two years later and raised $145 million in funding. It acquired CoTweet, Pardot, iGoDigital and Keymail Marketing. In 2012, it raised $161.5 million in an initial public offering, before being acquired by Salesforce for $2.5 billion in 2013. ExactTarget was renamed to Salesforce Marketing Cloud in 2014 after the acquisition by Salesforce.
Parent Salesforce.com
Founded 2000
Founder Peter McCormick, Scott Dorsey and Chris Baggott
Revenue $292.3 million (2012)[2]
Website MarketingCloud.com
Industry Marketing automation
Key people Bob Stutz, CEO
Area served Worldwide
Headquarters Indianapolis, Indiana
Number of employees 1,800 (2013)[3]
Number of locations 14[1]

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